Our client asked us to create a logo, package labels and point-of-sale materials for a new fresh organic chicken program for Thrifty Foods. The poultry is supplied by a long-time local farming family. The logo design is a graphic icon illustration of the original family farmhouse in a strong, fresh green. The labels feature a pastoral farm scene illustration and the POS is the same colour as the logo to tie it altogether. The logo is now used on all the branded materials for Bradner Farms.